Most businesses or organizations start with a unique idea, a passion, or a perceived need as a spark to ignite their enterprise. Sometimes just simply appearing and setting up shop in the right time and place is enough to create success.

In reality, it takes a well thought-out strategy if you intend to create a growing and vibrant enterprise. Let’s explore the three keys to building momentum.

The goal is to create an active and dynamic series of opportunities (actions) that involves techniques that drive traffic to your site. It doesn’t have to be a complicated plan for it to work. Think of it as a “push/pull” sort of thing. The so called “pull” is the website itself. The important consideration is; the web presence must have a compelling gravity to draw viewers there.